Nigerian Breweries, makers of Star Lager Beer, popularly referred to as ‘the people’s beer’ or ‘Shine shine bobo’ On Wednesday 27th February 2013 launched a first-of-its-kind mobile application called Star Music.
The formal launch, which took place at
the Civic Center, Victoria Island Lagos drew the crème of the
entertainment industry as they turned out to witness the arrival of Star Music.
The ‘digital’ event also provided guests
a first hand view of the new mobile service through a facility
demonstration of the application.
Nigerian Breweries marketing director Walter Drenth, noted that Star Music is a culmination
of years of careful planning and research as the company sought out ways
to continually engage its consumers. “At Star,
we’ve always believed that our consumers are truly at the core of our
business.
Check out some pix below
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